FROM 1974 TO TODAY
The Legacy of a Vision
Starting as a family business in Istanbul, Ketroy today brings timeless menswear to different cultures across 33 countries.
THE ESSENCE OF KETROY
We believe elegance belongs as a natural part of everyday life.
Shaped by founder Nedim Güzeldere’s respect for refined style, detail, and fabric, this outlook brings quality, comfort, and contemporary design together in every collection.
A journey that began in Istanbul
Ketroy’s foundations were laid in 1974 as a family business in Istanbul. Nedim Güzeldere’s belief that everyone deserves the best has been the brand’s compass from day one. That growing legacy still lives in every fabric choice, pattern, and finishing detail.
Building Character
What sets a piece apart is not trend — it is selection, craftsmanship, and production held together.
01
SELECTION
Respect for fabric
Ketroy collections begin with strong partnerships with the world’s leading yarn and fabric mills. Breathability, durability, texture, and elegance are weighed together in every choice.
02
CRAFT
Balance of pattern and workmanship
Modern cuts, refined sewing techniques, and freedom of movement bring a strong look together with comfort. Every piece is designed with a balance that fits the different moments of the day.
03
PRODUCTION
Managing quality up close
At the 4,500 m² production facility in Izmir, a team of 265 runs coat and jacket production to high quality standards. Care from material to final check is the foundation of Ketroy’s production culture.
04
WORLD
From Istanbul to 33 countries
Today Ketroy is present in 33 countries through a store and distributor network spanning Europe to Central Asia, North America to the Middle East. In every market it adapts to local life while keeping timeless elegance, high quality, and a modern line as shared values.
TIMELESS MEN’S STYLE
Heritage from the past becomes the style of today.
The journey that began in 1974 continues with every new collection.
Explore the Collection